Experience the Volvo S60 Cross Country like never before, featuring the renowned Charles “Lil Buck” Riley. Known for his captivating performances worldwide, Lil Buck effortlessly showcases the car's sleek design and rugged capabilities.
Watch as Lil Buck navigates urban streets, highlighting the S60 Cross Country's versatility. His passion for creativity perfectly aligns with Volvo's commitment to design excellence and sustainability.
The promo video mirror an exhilarating journey from cityscapes to off-road adventures, inviting viewers to embrace freedom and exploration with the Volvo S60 Cross Country. It's more than a car – it's a lifestyle statement and an expression, pushing boundaries both on and off the road.
CLIENT
Volvo
PARTNERS & TEAM
Illusivemedia
Our expert video director captured the sleek elegant styling and the luxury features of the Volvo S60 Cross Country by showcasing it on a rotating platform. In addition we implemented a custom produced soundtrack elevate the viewing experience, while stunning visual effects enhance Lil Buck's dynamic performance, pushing the boundaries of automotive advertising.