UPS
The Mighty Dream Forum
Highlighting Black-Owned Entrepreneurs: A Recap with UPS and Pharrell Williams
Dreams in Motion
In an exciting collaboration, UPS has teamed up with renowned musician and entrepreneur Pharrell Williams to bring you the much-anticipated Mighty Dream Forum event. This annual gathering promises to be a captivating multi-day affair filled with thought leadership, idea exchange, networking opportunities, progressive conversation, and, of course, an array of delectable food and top-notch entertainment. The primary objective of this event is to foster open and sincere dialogue on how we can collectively forge positive economic outcomes for everyone.
"I meet and work with brands and organizations from all around the world and many are quick to share the good work they are doing. They all have the same goals, but are approaching things through their perspectives. Those perspectives are so valuable. I am left wondering... why aren’t all of you talking to each other. If everyone wants to see the same improvement, let’s get together and talk, and perhaps inspire others to act as well. I am happy to host it and make it very special."
– Pharrell Williams
The Mighty Dream Forum event in Norfolk, Virginia promises to be a momentous occasion, bringing together visionaries, influencers, and change-makers from diverse backgrounds. Through meaningful conversations, collaborative thinking, and innovative ideas, this event aims to ignite positive change and create a more inclusive and prosperous future for all.
CLIENT
Martin Agency & UPS
PARTNERS & TEAM
Illusivemedia
PROJECT RECAP
Directing + Video Production
We captured the essence of the event's vibrant energy and impactful moments, from candid expressions to insightful interviews. Our recaps highlight memorable moments, resonating with audiences through skillful storytelling and editing. We prioritize positive outreach, amplifying diverse voices and fostering connections. Our videos showcase the event's mission, emphasizing its commitment to positive change and collaboration. We spotlight the collaboration between UPS and Pharrell Williams, showcasing their contributions to economic empowerment.
Mighty Dream Forum // Video Production // Event Recap
OUR CREATIVE EXPERTISE AND SOLUTIONS
Event Essence: Vibrant Moments and Candid Conversations
01
Directing
Directing and producing event recap videos give you control over the story, capturing the event's essence and highlighting key moments. They can be customized, used as promotional tools, and engage a wide audience, providing long-term impact for future marketing.
02
Interviews
Capturing genuine interviews with professionalism and delivering interesting, informative content is crucial. It builds trust, engages audiences, and offers valuable insights and inspiration. Well-produced interviews, whether for education, community, or entertainment, can profoundly impact viewers' lives.
03
Motion Graphics
Adding motion graphics and title cards to event recap and interview-style videos enhances branding, professionalism, visual consistency, informational clarity, engagement, brand differentiation, and versatility, contributing to a more effective and impactful video content strategy.
04
Social Media Content
Creating videos to showcase as social media content posts and stories offers benefits including increased engagement, visual impact, storytelling opportunities, brand promotion, audience reach, shareability, post-event momentum, and content repurposing capabilities.
The Pull Up
A series of videos showcasing thriving black business owners and featuring coverage at the Mighty Dream Forum event and exclusive interviews with Stark & Legum and Da Notty Roots.
