Gentle Monster
Eyewear Collection '13'
Innovative Experiment: Blending Culture, Technology, and Trends
Eyes of the Future
Embark on a journey into the avant-garde world of Gentle Monster eyewear. Gentle Monster, a South Korean designer brand, crafts exquisite sunglasses and optical glasses. Its name is a fusion of two contrasting elements: "gentle," symbolizing wearability and delicacy, and "monster," representing the brand's bold attitude and individuality. As pioneers in the realm of eyewear, we're pushing the boundaries of imagination with a short, experimental video campaign.
The surreal, futuristic narratives blends art, technology, and fashion for an immersive experience. Redefining eyewear advertising, showcasing creativity and innovation like never before. With Gentle Monster, the future of eyewear is here.
CLIENT
Gentle Monster
PARTNERS & TEAM
Illusivemedia
PROJECT RECAP
Direction + Video Production
Through visionary directing and precise production techniques, we've crafted a surreal and futuristic short film for Gentle Monster's '13' collection campaign, transcending the norms of traditional advertising. Comprising a four-part mini-series, our production showcases the brand's innovative visions while spotlighting their eyewear collection lineup.
In this visually mesmerizing journey, we seamlessly blend art, technology, and fashion to deliver an immersive experience. Each frame is meticulously curated to evoke wonder and intrigue, blurring the lines between reality and fantasy. With captivating visuals and enchanting soundscapes, every detail is tailored to captivate the senses.
Gentle Monster // Short Film // Promotional Campaign
OUR CREATIVE EXPERTISE AND SOLUTIONS
Beyond Sight, Fusing Fantasy and Fashion
01
Directing
By breaking free from conventional methods and pushing creative boundaries, our videos stand out, leaving a lasting impact and driving meaningful results.
02
Short Film
Crafting a meticulously produced short film for a product campaign not only distinguishes you from competitors in the industry but also ignites interest, engages viewers, creates compelling storytelling, and cultivates an aura of luxury and exclusivity, positioning your brand as high-end and prestigious.
03
Custom Props and Staging
Investing in custom props and innovative set design for your video campaign can elevate the quality of your content, strengthen your brand identity, and ultimately drive greater engagement and success.
