Endstate
Fashion Meets Technology
Teaser video featuring DeVonta Smith's exclusive sneaker drop in partnership with Endstate.
The Honey Drip Sneaker
Philadelphia Eagles' own wide receiver DeVonta Smith introduce his new sneaker collection lineup, in collaboration with Endstate: The Honey Drip! These kicks, designed to DeVonta's exact specifications, offer the perfect combo of style and comfort.
"It’s MORE than a pair of limited edition sneakers. You get a pair of my premium, signature sneakers PLUS exclusive event access, next-level game-day perks, and bonus products & memorabilia."
DeVonta Smith
Philadelphia Eagles Wide Receiver
Scored a pair? Each kicks comes with its own NFT, linked to an NFC chip in the right shoe's tongue for legit authentication. With the NFT, DeVonta's got a direct line to his top fans for some serious interaction.
CLIENT
Endstate x DeVonta Smith
PARTNERS & TEAM
Illusivemedia + Mad Street Films
PROJECT RECAP
Directing + Treatments + Strategy
We took it up a notch by creating a 3D virtual world filled with artificial simulations. By blending live-action footage of DeVonta on a green screen with animated motion graphics, we brought to life an illusion of a dynamic virtual environment. It's like diving into a digital wonderland where you can virtually browse through his collection, immersing yourself in a fusion of fashion and technology.
Endstate // Video Production // Sneaker Release Campaign
OUR CREATIVE EXPERTISE AND SOLUTIONS
Taking Fandom to the Next Level
01
Production
Craft captivating videos aligned with brand vision using creative concepts and innovative direction. Highlight products and endorsements with a blend of creativity and professionalism for maximum impact and engagement.
02
Animation
Take audiences to another dimension with unique motion graphics and visual effects. Effectively conveying messages with creativity and flair makes the content more dynamic and memorable.
03
Photography
Professional photographs and high-quality imagery, from branding to social media and website assets captures attention – boosting credibility. It fosters audience connection and engagements, making brands more personable.
04
Art Direction
Meticulous art direction features captivating graphic assets and set designs, ensuring every detail captivates audiences. From concept to execution, enhancing visual appeal to make videos stand out and engage viewers effectively.
